Vinicius Leoncio
Website

Local Service Business Websites

A collection of websites created for Brazilian-owned local service businesses in the United States, adapted for different niches, services, locations, and brand identities.

  • ClientBrazilian agency serving local service businesses in the U.S.
  • CategoryWebsite
  • Year2025–2026
  • ServiceWordPress, Elementor, Website Design, Local SEO, Responsive Design
Local Service Business Websites
Context

I worked for one and a half years creating websites for local service businesses in the United States. During this period, I helped build more than 90 websites for niches such as construction, glass services, carpentry, home renovation, gutters, and cleaning services.

Challenge

The challenge was to create websites at scale while keeping each project aligned with the company's niche, location, services, keywords, and visual identity.

Solution

I built responsive websites in WordPress and Elementor using a flexible template structure. Each website was customized with local SEO keywords, service pages, brand colors, relevant images, and clear content to help businesses improve their online presence and generate more leads.

Project Stages

The process is fundamental
01

Discovery

Understanding the business, objectives, target audience, offer, and what the website needs to achieve.

Briefing / Research / Objectives

02

Strategy

Defining the page structure, user flow, content hierarchy, and conversion path before design.

Site Map / Wireframe / Text Structure

03

Design

Creating a clean, responsive, and conversion-focused layout aligned with the brand and business objectives.

Figma / UI Design / Responsive Layout

04

Delivery

Organizing the final design for delivery or creating it in WordPress and Elementor, when necessary.

Deliverable / Style Guide / Implementation

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